Tuesday, 27 May 2014

Mercedes-Benz Launches another AMG Performance Center in Bangalore

To improve and strengthen its brand and give more emphasis of AMG brand in India. The car maker has launched second AMG center in the Bangalore. The AMG center basically helps company to provide much better personalized services to AMG customer and enhanced service quality.

To ensure service quality and avail specialized services, more than 12 members from different dealership of the company were trained at the AMG’s headquarter in Affalterbach. This training will enable these members to provide extensive customer service and can for customer who demands for car according to their specifications.

This way, Mercedes-AMG aims to offer a more personalized service to its customers and further bolster its powerful luxury SUV product portfolio in India, and this focus on developing an even closer relationship with customers extends a very special brand experience. The AMG Performance Centre is characterized by a consistently applied and a unique AMG brand identity. Company said in the statement.

Mr. Mario Spitzner, Director Branding and Marketing, Mercedes-AMG GmbH said “AMG has been on the forefront of delivering exceptional driving experience on and off the race track. This attitude of striving for more performance driving, always being one step ahead, takes a new dimension in India with the launch of our AMG Performance Center in Bangalore. The AMG Performance Centre will serve as the perfect place for performance car enthusiasts to experience and discover the right AMG car, concept and accessories for a perfect driving experience.”

Adding further he said “We believe India is ready for a performance oriented driving experience and we are delighted to bring these closer to our customers in India. Our AMG portfolio has seen tremendous success and we are thrilled to add yet another superlative driving experience - The ML 63 AMG in our luxury performance SUV range for India.”

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